Asrenamayeshgah news agency- True to it’s theme on “Pressures & Profits”, the programme for this year’s UFI Global Congress is loaded with sessions focused on overcoming obstacles and adapting to change. The sessions will feature a number of respected, experienced and knowledgeable industry professionals sharing case studies of successes and failures, unpacking research results and discussing the latest trends within the exhibition industry.
UFI’s Global Congress is the most international annual gathering in the exhibition industry, open to UFI members from around the world. Each year it brings together hundreds of organisers, venue operators, service providers and industry associations from more than 50 countries.
On Thursday 2 November, the afternoon programme offers participants the opportunity to attend one of three parallel sessions respectively in two separate time slots. These Special Interest Group (SIG) discussions allow participants to select a topic that is of most interest to them, where the dialogues will be specific to the particular focus area.
The Large Venue SIG is one of these special sessions. Moderated by the current UFI President and Member of the Managing Board, Deutsche Messe AG Hannover, Dr. Andreas Gruchow, this group will focus on event security and safety in turbulent times.
Security remains a crucial factor within the exhibition and events industry when considering aspects such as crowd control, surveillance and security threats. Discussions during this SIG will revolve around the participants’ different agendas and what venues and organisers are doing to ensure the safety of participants. How are security threats and the additional safety measures implemented impacting different businesses? What will the future hold for venue and event management – will it be business as usual or will industry players be forced to rethink the way they do business, trying to maintain a secure establishment while remaining hospitable and inviting to the public?
Meanwhile, the Digital Innovation Committee will host the Digital Disruption SIG. The focus here will be on The Internet of Things (IoT). What does the internet of things mean for the exhibition industry? What are the effects that can be expected short and medium term? Who are the main actors? What are the possible applications and business models in our industry? Join the group for an interactive debate during which members of the audience will direct and influence interesting and engaging discussions on what the future digital world holds for our industry.
The Large Venue and Digital Disruption SIG are only two of six topics participants at this year’s Congress can select from individually. Other SIG meetings include Best Industry Practices from Marketing to Sustainability, and sessions on Government Pavilions, Human Resources and the challenges of Family Businesses.
The UFI Global Congress, titled “Raising the Odds – Pressures and Profits in the Exhibition Industry”, will take place at the Sandton Convention Centre in Johannesburg (South Africa) from 1-4 November 2017.